pdxdog.com workshop series: pr 101

Discover what is truly newsworthy and what the media really care about in this interactive discussion on how to leverage PR to raise awareness of your company and products.

Principle founders of Sundrop Media offer tips and tricks to having your story heard above the noise and address your questions in this interactive 2 hour seminar.

Christy Caplan and her business partner Erica will lead us through this excellent workshop. Together they bring years of experience representing such companies as Ruff Wear among others.

There is no charge for this workshop and light refreshments will be available. Please RSVP. Thanks.

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Comment by Christine Caplan on July 6, 2009 at 8:08pm

Hi all! I'm Christy Caplan, one of the presenters for the PR 101 workshop this coming Monday, July 13. We're really excited to talk about how to conduct PR and will cover topics like:
1) Case study on successes with Ruff Wear Dog Gear
2) Understanding the media and key to successful interviews
3) Questions from the group on how to approach PR for their business

Please come with lots of questions as we'll learn from each other and the presentation will be very interactive. Thanks for attending! Promise you'll get a lot out of it :)

Comment by Stephanie Schulz on May 20, 2009 at 1:25pm

Yea! I need this v much, tx!Steffie